📣 Marketing, CRM & Support · Deployment · Pro

Marketing Automation Platform Deployment

Where a marketing automation platform runs: tracking and APIs at the edge, journey workers, a message queue and channel providers.

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Deployment diagrams are part of Pro. Anyone can view this one; generating and editing it needs Pro.

Drawing diagram…

What this diagram shows

Tracking endpoints sit behind a CDN for high traffic
Journey workers scale with the queue
Each channel has its own provider connection

Prompt used

Deployment of a marketing automation platform on Azure: a CDN and Azure Front Door front the tracking API. AKS runs the tracking API, journey engine workers and the admin app. Azure Service Bus queues journey steps. Cosmos DB stores profiles and journeys; Azure SQL stores campaigns. Workers call SendGrid, an SMS provider and the WhatsApp API.

Mermaid code

flowchart TB
  V[Website Visitors] --> AFD[Azure Front Door and CDN]
  M[Marketers] --> AFD
  subgraph AZ[Azure Central India]
    subgraph AKS[AKS Cluster]
      TR[Tracking API]
      ADM[Admin App]
      JW[Journey Workers x4]
    end
    SB[Service Bus Queues]
    COS[(Cosmos DB - profiles, journeys)]
    SQL[(Azure SQL - campaigns)]
  end
  AFD --> TR
  AFD --> ADM
  TR --> COS
  ADM --> SQL
  ADM --> SB
  SB --> JW
  JW --> COS
  JW --> SG[SendGrid]
  JW --> SMS[SMS Provider]
  JW --> WA[WhatsApp API]

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