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📣 Marketing, CRM & Support · Data Flow

Customer Feedback Analytics

How feedback from surveys, reviews, tickets and calls is collected, analysed for sentiment and topics, and turned into a weekly report for product teams.

More Marketing, CRM & Support templates

Drawing diagram…

What this diagram shows

  • Feedback from every channel is analysed together
  • An AI model tags sentiment and topics
  • Urgent negative feedback alerts the owner the same day

Prompt used

Feedback analytics data flow: NPS surveys, app store reviews, support tickets and call transcripts are collected into a feedback store. A language model tags each item with sentiment and topics. Aggregated topics per week feed a dashboard for product teams. Very negative feedback from paying customers triggers an alert to the account manager.

Mermaid code
flowchart LR
  NPS[NPS Surveys] -->|Scores and comments| COL[Feedback Collector]
  REV[App Store Reviews] -->|Reviews| COL
  TK[Support Tickets] -->|Ticket text| COL
  CALL[Call Transcripts] -->|Transcripts| COL
  COL -->|Raw feedback| FB[(Feedback Store)]
  FB -->|Text| AI[Sentiment and Topic Model]
  AI -->|Tags| FB
  FB -->|Weekly topics| DASH[Product Dashboard]
  AI -->|Very negative, paying customer| AL[Alert to Account Manager]

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